Introducing Wrap Crush
A crush on
wash day.
Our first hair towel. Plush microfiber, scalloped edges and Black Cherry piping. In Guava and Buttermilk.
Explore the towel
Wrap Crush
One towel. Two colours.
Choose a colour
Guava
Warm coral pink with Black Cherry trim and embroidery.
Softly plush microfiber
Scallops & Black Cherry trim
Two fastening positions
Scalloped piping & embroidery
A closer look.
Black Cherry piping follows the shallow scalloped edge. The embroidered Wash Crush logo carries the same heart as our wordmark.
Two matte buttons at the back and an elastic loop offer a choice of fastening position. Final fit will be checked with physical samples.
A separate woven loop for hanging your towel, finished with the words “hang with me.”
A long, tapered shape with the scalloped edge in full view. Designed to hang from its own loop between wash days.
Make a moment
of wash day.
For the time between washing your hair and getting on with your day.
Petal Peek packaging
You’ve got
a crush.
A cream scalloped sleeve inside a Guava mailer. The same colours and curves, from the towel to the box.
Before launch
When does Wrap Crush launch?
The launch date and pricing are still being finalised. We’ll share both here before orders open.
Will it work for my hair?
We’re developing a generous wrap shape with adjustable fastening. Fit, dimensions and fabric performance will be checked with physical samples, and we’ll share the final details before launch.
Where will it be available?
We’re planning our first launch for the United States. International availability has not been confirmed.
Wrap Crush is on its way.
Our launch list will open here when it’s ready.
Signups aren’t being collected yet.